The most awaited global program – Amazon Launchpad has been introduced in India that will help entrepreneurs to launch, promote and spread their products to millions of Amazon users all over India as well as world. More than 25 Indian startups have already joined Launchpad even before its launch. Amazon Launchpad can consist up to 400 products from smart homes, health monitoring, wearable technology, etc.
Amazon is known for encouraging and supporting innovation. With the launch of Amazon Launchpad, we are looking forward to supporting the Government’s ‘Start-up India’ initiative. India startups have creative minds that invent astounding products and we will assist their growth by making customers find their new products in India as well as other countries,” says Amit Agarwal (Vice President and Country Head of Amazon India).
Amazon Launchpad has also linked with several partners such as DIPP’s Startup India initiative and looking forward to provide startups with a streamlined onboarding experience. It will give startups access to custom product pages with marketing support in order to help product discovery and launch their unique products. With this new program, entrepreneurs will be able to overcome several challenges associated with launching new products.
Amazon Launchpad will work with 100+ crowd-funding services, venture capital firms, and incubators. Furthermore, Amazon has partnered NASSCOM 10,000 Startups, Startup India, and Indian Angel Network to help enroll startups from their portfolio. Amazon has also connected with a few strategic partners like Government of Maharashtra & Telangana, NITI Aayog, and TiE.
If you are wondering to participate in Amazon Launchpad, then you can easily apply online by filling the application page. If your current partner network does not support a startup, the application would be evaluated by Amazon India. Entrepreneurs looking forward to joining Amazon Launchpad could come from any part of India. All they need is an innovative product compliant with Amazon policies to get placed in the online store. You can access the Launchpad products and Startup Application by visiting www.amazon.in/launchpad.